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Onyx Collective

 
 

Onyx Collective

Logo Design

 

Working towards the world premiere of Questlove’s Summer of Soul (which went on to win the Oscar for Best Documentary), I led the development of the Onyx Collective logo.

The wordmark supports the studio’s ambition to develop prestige storytelling with mass appeal while being bold enough to stand alongside established brands within the Disney entertainment ecosystem. Utilizing the golden ratio—a cosmic constant found throughout the universe—we imagined the logo as a foundation upon which the brand can build into new dimensions.